Creator Leverage: Master AI. Build Systems. Grow Your Business

I’ve been using ChatGPT-5 since it launched a few weeks ago, and it’s reasonably impressive. ChatGPT-5–5 does a far better job of referencing past conversations and chats… without needing a lot of context. I say “reasonably” as the latest AI model still struggles with some basic tasks like counting numbers and letters, which I wrote about a few days ago. It’s also got a rather annoying habit of answering almost every response with another question. I asked ChatGPT-5 how it could help me...

Yesterday, I explained what to do when AI forgets about past conversations. Today, Eugene wrote in with this gripe about AI: "I hate when you, for instance, write a story or blog and you…ask the AI for stuff like grammar corrections or just some simple editing, and then it sometimes changes your story. First up, checking grammar and spelling with AI: I’ve tested various AI models extensively for grammar and spelling fixes. The results are…variable. ChatGPT-5 is clever, but the latest LLMs...

A few days ago, I asked readers, “What’s your biggest frustration with AI?” Then, I promptly (boom, boom!) decamped to the sunny south east of Ireland for a few days away with the fam. I came home and found dozens of responses in my inbox. I’ll answer them here over the next few days. First up is Benjamin. He wanted help with this problem: “The erratic retention of earlier conversations, especially involving extended explorations of pillar posts, site architecture, and market assessments.”...

Online newsletters are one of my favorite business models. People spend a lot of time reading email. And if you build a newsletter, you don’t have to worry about an algorithm. So, I decided to create a local newsletter about things to do and events in Leinster, Ireland. That’s because I’m from Leinster so I know the area quite well. But, I wanted to use AI to help me iterate this project faster. I’m going to walk you through some of the things I’m doing to start and grow this newsletter. The...

I spent the past month or so on holiday in Spain and Germany with my wife and kids. In between trips, I scripted lessons for PromptWritingStudio. Each lesson is 500–600 words long and contains tested AI prompts and workflows for tools like ChatGPT, Claude, and Gemini. One of the more practical course lessons covers how to turn AI into an editorial assistant—the kind you’d typically pay a few grand for. I spent 15+ years as a journalist, sub-editor, and copywriter for various newspapers and...

A collector am I. I test AI prompts for a variety of use cases. I use them in ChatGPT, Gemini, and Claude and compare the outputs. I’ve rounded up some popular prompts for content creators, copywriting, email marketing, and more. Check them out here Feedback welcome :)

Lovable is a hot and trendy AI vibe coding tool. A few days ago, the Swedish company completed a $200 funding round and hit a whopping $1.8 billion valuation. Not bad for a company less than two years old. Founder Anton Osika says he wants to turn this new unicorn into the Canva of the coding space, i.e., make coding super easy for the masses. I tried Lovable for a vibe coding project and found it remarkably easy to use. Other popular options include Replit and Bolt. Since recording that...