My name is Bryan Collins. I'll help you develop the skills and confidence you need to write online, find clients and get paid. 25,000+ writers read this newsletter. Will you?
You're Crazy
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Hi Reader, One of my favorite ads? Ikea’s 2002 rug-pull from American filmmaker Spike Jonze. The ad showed a woman dumping an old, red lamp in the rain and replacing it with a much newer one from Ikea. Like many viewers, I felt bad for the old lamp. But at the end of the ad, Swedish actor Jonas Fornander pops up and says, “Many of you feel bad for this lamp. That’s because you’re crazy. It has no feelings and the new one is much better.” The ad caused a furor… and won loads of awards. In 2018, Ikea released a sequel. The red melancholy lamp finds a new home with a loving family. Fornander reappears to say: “Many of you feel happy for this lamp. That’s not crazy. Reusing things is better.” He’s right. (Note I’m not talking about the environment.) If you’re creating content online, reusing things IS much better. What old content do you have… that you can update and republish? It’s much easier to take an old hit and rework it than it is to create something new. Pro writers do this all the time. If you need help, I’m working with a group of pro writers to help them earn an extra $3–5k per month. Reply to this email to learn more. Write on, |
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My name is Bryan Collins. I'll help you develop the skills and confidence you need to write online, find clients and get paid. 25,000+ writers read this newsletter. Will you?
Hi Reader, I’m running a workshop for Pro Writers Only that I think you’ll love. The name? Get Your First 1k Email Subscribers in 30 Days. Forget about follower counts. Going viral. Or your socials (for now). Why? Years ago, a former mentor told me: “Get 1000 email subscribers, and you have a business.” He was right. Over the years, I’ve attracted over 100k email subscribers. And today… My email list is the primary revenue driver for my writing business. I use it to work with clients and get...
Hi Reader, The other day, a writer I admire on X tweeted, “I’m sad the newsletter era is ending.” I was more than sad. I was worried. I’ve put dozens of hours and $$$ into growing my newsletter. Was it all for nothing? Are newsletters dying a slow and painful death? You see: For years, I got paid to write via ads on my blog posts and affiliate promotions. I earned well from both. But today, these revenue models for writers have a big problem. Your writing business can tank when Google changes...
Hi Reader, Can I get your advice on something? I’m hosting a paid workshop for a select group of writers in a few days. I’m teaching attendees how to get their first 1000 email subscribers. You see… An email newsletter is the easiest and fastest way to start and grow a writing business. And I want to help a few Pro Writers do just that. Here’s my problem: I’ve spent years growing and running my email list. So, I’m guilty of the curse of knowledge. I want to ensure I cover the basics and...