Join 25,000 readers for daily insights about writing online and growing a profitable business. For writers, coaches and CEOs.
I changed my mind
|
Hi Reader, I started writing online over ten years ago. I’ve earned multiple six figures from writing online. I’ve also worked harder and longer than I’d like to admit. And I’ve the hairline to prove it. Here are a few things I’ve tried:
In the spirit of an internet elder, here are five things I’ve changed my mind about: 1. Selling books on Amazon KDP Amazon KDP was a goldrush pre 2014. You could easily earn five figures a month from self-publishing books… without spending a cent on paid ads. These days? It’s more profitable to sell books directly to your audience. Even more so if you’ve got a backend of products and services. 2. Building content websites with SEO The content website model was insanely profitable pre-ChatGPT. Now, content is a commodity. Anyone can create How-to content quickly and easily with a bot. Google hates content websites these days. And SEO is far harder for content creators. 3. Writing on LinkedIn I thought LinkedIn was for hiring and bragging about promotions. Turns out… It’s an excellent way of connecting with like-minded readers and peers. It’s more fun than other networks, ahem, X And LinkedIn is great for finding clients. 4. Chasing likes, shares, and traffic I went down a dopamine-fueled rabbit hole of impressions, shares, and engagement. Sure, clicking on those red and blue notifications feels satisfying. And some networks will pay you to create viral content. But… you’re getting crumbs from their table. Finding clients and customers is far more satisfying AND profitable. 5. Writing daily newsletters I grew my email list for years. But, I didn’t treat email as the best way of connecting with readers until last year. Now, I write and send daily emails. It’s the core of my business. What questions do you have about writing online? Hit reply and ask me. Write on, |
Grow your business by writing online
Join 25,000 readers for daily insights about writing online and growing a profitable business. For writers, coaches and CEOs.
Hi Reader, I started my writing business back in 2014. In 2014… My writing blog was a fun side project. I also worked as an in-house copywriter for a SaaS company. I didn’t realize I’d started a writing business until 2016. I somehow stumbled into the world of display advertising and affiliate marketing. It didn’t happen at once, but… Even then… I didn’t march into my boss’s office and declare, “I quit!” until 2020. My writing business has gone up and down since I said: “I quit.” These days,...
Hi Reader, I’m running a Pro Writers Only workshop early next month. I usually deep dive into a single topic that helps amateur writers go pro. My next workshop is all about getting paid to write. There are many ways you can do it. Which one interests you the most? Offering coaching and consulting Selling courses Freelancing Selling books Tick the box for the topic you are most interested in. Tickets cost $97, but I’ll give away one to a poll respondent selected at random. Write on,Bryan Collins
Hi Reader, What are half of searchers doing after typing a term into Google? NOTHING. That’s according to a joint study by SEO companies SparkToro and Datos. Enter the world of zero-click search, where Google serves up content scraped from people’s sites and slaps it in front of readers without sending traffic in return. And get this: 30% of searchers who click are going to another Google-owned property, such as YouTube, Google Images, or Google News. As somebody who built a writing business...