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Did I write this email with AI?

Published 12 days ago • 1 min read

Hi Reader,

Short answer: No.

Longer answer…

If you’ve read this newsletter for a while, you’ll know I dislike using AI to write.

Why?

Well, let’s say you want to write and send more emails to your list.

Smart move!

Now…

ChatGPT, Bard, Gemini, and other AI tools can generate email content quickly and easily.

But...

The only people who get excited about that type of content are business owners who think they’re saving money on content.

In reality?

These AI outputs are usually bland, boring, and generic.

And they’re often wrong.

Nobody wants to read crap AI content.

Sure, you can spend hours writing better AI prompts…

But that’s time you could spend improving email copywriting skills.

So, no, I don’t use AI to write emails like this one.

However, AI is a useful writing assistant.

I use AI to identify gaps in my outlines.

I also use it to suggest improvements to my first drafts, particularly if I’m in a rush.

A few weeks ago, I built Email Analyzer.

It’s a ChatGPT bot you can use to improve the first drafts of an email.

Here’s how it works:

I write my email as normal, without AI.

That takes me about 30 minutes.

Remember, AI isn’t creative.

Then, I paste the draft into Email Analyzer.

I hit “Go”.

The bot

  • Identifies 4–5 weaknesses in my email
  • Suggests 4–5 ways I can improve the email
  • Gives specific examples and tips that I can work into my emails based on the theme or subject
  • Generates 5–10 subject lines

AI is a useful analytical assistant.

Just remember, you’re in charge.

I don’t use all of Email Analyzer’s suggestions.

I treat it like a handy way of getting free editorial feedback before I press Send.

I’d like to give you access to Email Analyzer.

It’s a bonus for those who buy a ticket for my workshop: Get Your First 1k Subscribers.

Reply, and I’ll send you the details.

Write on,
Bryan Collins

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